Explore the innovative ways in which generative AI is reshaping retail pricing strategies. Learn how to master the use of natural language prompts to command AI-driven pricing recommendations. Discover the differences between traditional pricing algorithms and the novel LLM-based approach, as well as their respective strengths and weaknesses. Uncover the key challenges of using AI for pricing, such as consistency, explainability, and bias management. Delve into practical examples that demonstrate how to implement these AI models to optimize pricing decisions. This course is ideal for leaders and executives engaged in pricing and sales who wish to stay ahead in their field. Join this exciting opportunity to redefine and enhance your pricing strategies using advanced AI tools.
This course was created by MIT Sloan Management Review. We are pleased to host this training in our library.
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